Know all about Product Design

Make your products simpler and smarter with welcomes you all to the another edition of weekly Newsletter. This week we have curated the list of 5 Blogs on Product Design. Hope this will help you in gaining some knowledge and upgrading your skills. If you enjoy reading this newsletter then don’t forget to share it with your friends.

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Product design is the process of creating a product that fulfills the user's needs and meets business goals. It is the process of imagining and creating a product according to the user problems. Product design plays a major role in creating the user experience memorable. The impact can get both positive and negative depending on how effective the solution we gave to their problems. Below are some blogs which will help you to understand more about product designs.

1. Being a Product Design Scientist

Why design?

A lot of people think that design is just about the way things look. To Chris, it’s also about how they work. “Design is having a perspective on the world. It is an approach to moving from where we are now to where we want to go to”, he says.

Chris also compares design to product management and agrees with David Kelley, the founder of IDEO, that both of them have the same goal which is “to have empathy for the people you’re trying to design or make the enhancements for.” “Product management tries to understand users, design tries to understand people it’s designing for,” David Kelley has said.

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2. Product Designers: Artists of the Intangible

I spend a good amount of time advising people on product design. I define product design as the empathic decision-making process from the inkling of an idea to the moment it reaches product-market-fit. This has always been a very introverted process for me, and at times I find it challenging to articulate my advice from an intellectual standpoint. The process is more sensory than cerebral. And then today it hit me — product design is no different from traditional art forms, except the paint brush is empathy and the canvas is human behaviour.

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3. 5 Essential Laws for UX Designers

When people hear the word “design,” they may be inclined to think of a solely creative role in which a person is tasked with creating something beautiful. But UX design recognizes that aesthetically pleasing designs don’t necessarily make for a more usable interface.

What lies beneath a successful experience is the careful attention paid to understanding how the user will think, perceive, and act as they move through their journey.

And good user research combined with an understanding of essential laws is key to being a good UX designer.

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4. 10 Mobile UX Trends for 2021

When 2020 is almost over (fortunately), it’s a perfect moment to explore what we will have in 2021. Here is a list of 10 mobile UX design trends that will shape 2021.

1. The rise of superapps

For the past two decades, the mobile app development model remained the same — one app, one purpose. But recently, the industry started to moving quickly from single-purpose apps to superapps. Superapp is a multi-purpose app (one app that is capable of doing many different things). Such apps strive to create ecosystems that cover all users needs so that users don’t have to switch to another app to solve their problems. This trend originated in Asia. One notable example of such apps is WeChat, which combines a messenger, social media and mobile payment app.

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5. Why UX is Essential for PMs

At UserGuiding we have prepared this article with our Product Team to talk about the importance of a frictionless experience. To do that, we are going to define the main performance metrics that refer to a “Good UX”, and make some tool suggestions to improve them. 

User Experience design is a term that you are most likely familiar with. It is about designing a product in a way that meets customer needs better than the alternatives. Delivering a simple and delightful journey to end users is the main goal of the product development process. A well-designed journey is the one where the end user is able to understand and experience the benefits provided by the product or the service, without any difficulties.

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