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Product Cafe: How to do Product discovery?
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Product Cafe: How to do Product discovery?

Zeda.io
Jan 8, 2022
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Product Cafe: How to do Product discovery?
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Hey everyone!

Welcome to this week's edition of Product Cafe. Every week, we curate everything interesting around product management and send it right into your inbox 📩.

Thanks for reading Product Cafe by Zeda.io ☕️! Was this newsletter forwarded to you? Subscribe here👇🏼

Product Good read 📖

Continuous Discovery Habits

J.Loren Norris once said that if you cannot see where you are going, ask someone who has been there before. It holds true, especially when you haven't had anyone to help you climb up the ladder that always looks like it is reaching the sky.

If you are in product management and feel you cannot see a clear path in front of you, this book helps. It is called Continuous discovery habits, written by Teresa Torres.

Image source: Product talk

Marty Cagan, the product expert himself, said that "If you haven't had the good fortune to be coached by a strong leader or product coach, this book can help fill that gap and set you on the path to success."

Here's a brief summary of the highly recommended book👇🏼

Read here

Curated lists ✨

1. A new way to tell if a company is truly Product-Led

Product-Led was one of the hottest topics of the past year, and the public markets have started taking notice of the product-led companies seriously. However, being a product-led company is more than just the website's pricing page and freemium trials.

The financial statements are a true testament of whether a company is truly committed to product-led growth or just treating the product as a revenue-generating investment.

This is what OpenView in the article "A New way to tell if a company is Product-Led" talks about. Interesting read backed with relevant data.

Check it out here —> A New way to tell if a company is Product-Led

2. How to do Product discovery

No one is an exception to wanting to building products that solve a real problem, add value to the user, and, not forget, are differentiated from the other competitors. However, while all that makes absolute sense, there might be a ton of questions you need to encounter to build such products. And Product discovery is what helps you navigate the sea of those problems and questions to set you on the right path.

Here's something interesting to help you do product discovery the right way!

Read the article here —> How to do Product discovery?

3. Product Design for Product Managers

Product design plays a crucial role in a product manager's career.Be it driving success to the product teams or collaborating with them to build a product that satisfies the user's needs, design is very important.

Keeping that in mind, Product Folks has designed a cohort-based course for product managers to understand design better and improve collaborations with designers by learning to speak the language of design. (They are still accepting applications).

Here’s the registration link —> Product Design for Product Managers

4. How to be vision-led than iteration-led

Right now, Iteration rules product development, but it isn’t enough to produce dramatic results. In this episode, Radhika Dutt, the author of Radical thinking and a product leader, talks about how to be vision-led than iteration-led, a systematic methodology for building visionary, game-changing products.

Listen to the episode here —> How to be vision-led than iteration-led

Top pick from our list 🔥

Best books for Product Managers

Be it any role, a product manager, or a marketer, a knack for consistent learning and staying on top of your game takes you places. Books are a great source for living through the author’s journey and discovering valuable nuggets.

Here are some of the best books on product management topics to help you become great at what you are doing.

Read now

Other helpful resources

  • The Growing specialization of product management

  • Service design for product managers

  • How Product can and can’t speed up development

That’s a wrap!
Hope you find this week’s Product Cafe interesting :)

Was it useful? Help us to improve!

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