Product Café: If anybody knew how to do a successful product launch; it was Steve Jobs!
Product Café: If anybody knew how to do a successful product launch; it was Steve Jobs!
This week on Product Management, UX, Startups, and more — freshly curated by Zeda.io.
Product Café: If anybody knew how to do a successful product launch; it was Steve Jobs!
Weekend Eve is here!🥤
Do you know what that means?
It’s time for me, Mahima; to catch you guys up on the latest edition of ProductCafe where we curate some of the best content on product management, business, and product-led growth. 📩
Steve Jobs Introducing The iPhone At MacWorld 2007
The Epic Launch 👇🏻 clearly states how a narrower product scope and focus may make a world of difference.
On January 9, 2007, Steve Jobs unveiled the first iPhone. According to all accounts, it had been a long and winding road; some of the engineers who had worked on it were reportedly pounding Scotch in the Moscone Center crowd, fearful that something would go wrong.
The unveiling went off without a hitch.
It didn't matter that the first iPhone didn't have multitasking; consumers still purchased it. But did you notice what Apple did? A multi-touch interface that astounded everyone. That was the "focus item" on which Apple engineers concentrated their efforts.
Do you know why?
Because it caused people's mouths to expand wide. No one cared about connection or battery life after seeing that, at least not for the time being. They were interested in the ability of a single gadget to integrate the functions of an iPod, a mobile phone, and the internet.
Hats Off, Jobs!🕺
Product Launch day; Comic Strip😆🚀
Credits: https://twitter.com/shippingtmrw
Tweets worth mentioning 🐦
This week’s Special. Get it?
As product managers, we never miss the release timelines. Right? 👀
Rounding off here👋🏼.
Do you feel something is missing? We are all ears👂🏼. Share your feedback in the comments. We’ll get at it in a jiffy. Let the weekend therapy begin.🥂
If you like this edition, why not share it with someone?💌