What’s wrong with Instagram and Netflix? 😮
Product Management, UX, Startups, and more — freshly curated by Zeda.io.
Hello, all you product-loving folks! 🥰
Welcome to this week's edition of Product Café, your weekly cup of coffee for everything product management, startups, and more. ☕
Let me start by asking you this one question: When was the last time you saw a picture of your friends showing off their weekend food binge on Instagram? Not a lot, right? If you’ve been active on Instagram lately, you would’ve noticed that Instagram recently updated its feed to show suggested videos and posts of accounts you don’t follow instead of posts of users you follow and would want to see. In short, it turned out to be a lot like Tik Tok. I personally found it kind of annoying. So did 1.7 million others as well.
Photographer Tati Bruening started a Change.org petition on July 22 that was circulated on social media, urging the company to “make Instagram Instagram again.” The post has garnered over 1.7 million likes.
Picture this: you’re scrolling through your feed and you see someone’s wedding pictures and you start to think to yourself “Do I know this person? Am I supposed to be at this wedding?” 😂
– Trevor Noah, The Daily Show.
Here’s a hilarious take by The Daily Show host, Trevor Noah on how Instagram’s new update is causing backlashes among its users.
Timestamp - 6:16
Turns out that it wasn’t just the feed update that users wanted to see gone, but they wanted Instagram to be Instagram again, an app that was originally created with the sole purpose of sharing photos instantaneously with the people you love. Some of these other requests included bringing back chronological timelines and making the platform more creator-friendly.
Riddle of the week 💬
I start with an E, end with an E, and have a letter in me. What am I?
The answer is at the end of this newsletter.
Not Netflix too! 😭
Just like Instagram garnering hate for trying to be like Tiktok, looks like Netflix is considering updates to its platform that users might not be completely on board with as well.
After Netflix lost 1 million subscribers this year, it’s doing everything it can to spring back into action, but some of the strategies they have in mind will make most of us frown.
They’re considering including ads on their platform in an attempt to lower their subscription prices. This would mean that apart from the existing ad-free plans, they would add a lower-priced plan for those who don’t mind watching commercials in exchange for the lower price.
Netflix also plans to track password sharing in an attempt to capture the revenue lost from unsubscribers using their platform. So if you were to share your password with anyone outside your household, instead of freezing your account, Netflix would charge you an additional fee. The company has already started testing this feature in Peru, Costa Rica and Chile. The pricing for this feature depends on each country. For instance, it is $2.13 a month in Peru, $2.99 in Costa Rica and $2.92 in Chile.
Resource: https://www.cnbc.com/2022/04/23/how-netflixs-password-sharing-crackdown-is-likely-to-work.html
“On the business front, I understand Netflix’s move. But as a user, I find it frustrating,” says Vel Mensah, a 33-year-old Netflix user in New Jersey.
It’s so ironic how in 2017, they made this statement. But now, the same company that said: “Love is sharing a password” would love it if you stopped doing it.
Good reads for extra credit! 📖
1. Three takeaways from the 2022 product insights report by Airtable
Airtable surveyed over 700 product professionals to learn how their teams work and made a very interesting blog about their findings.
2. How to make brave product decisions by Shyvee Shi
After taking a course by Jonathan Rochelle, Shyvee, a PM at Linkedin, made an amazing list of her analysis on how to make brave product decisions.
Something big is brewing on Zeda.io’s side! 🤩
We cannot keep calm because Zeda.io is launching this month. WOOHOO! After an intense year of testing the product in beta, we’re finally excited to bring you the one-stop platform for everything Product Management. From helping you declutter all your everyday PM struggles, to bringing together all your stakeholder requests in one place and AI features to help you nail that roadmap with perfection, it’s everything you’ll need as a Product Manager. Check out Zeda.io’s new website and show us some love!
Answer to the riddle: An envelope